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Region Event

IoD 99 North West - Everything you need to know about social media for business

21 Mar 2017
The Base, Warrington

This event will cover the six key channels of Social Media, what do they do and which should your business be using? By attending you will also find out the best way to present your brand messages across Facebook and Linkedin, how to dominate the Twittersphere and, perhaps most importantly, how to measure success and impact of your campaigns.

Key details

Date & time: 21 Mar 2017 09:00 - 11:00
Location: The Base, Warrington
CPD Hours:

Prices from

0.00 GBP + VAT - IoD 99 Member
0.00 GBP + VAT - Member Price
15.00 GBP + VAT - Non-member

Event manager:
Mr Lauren Mullan
Contact phone:
0161 247 7634
Contact email:
Running Order:

09:00: Registration opens

09:25: Welcome from IoD North West

09:30: Kaz Laljee, Director & Owner, Soc-Med: Social Media

What are the six key channels of Social Media, what do they do and which ones should your business be using?

09:50: Saul Peake, Brand Strategist at Carpe Diem

Brand messages in Social Media

10:10: Susan Dolan, (@Googleexpert) 

Tweeting to a Connected World

10:30: Georgia Fitzgerald, The Juice Academy

Meet The Juice Academy, the UK’s first industry-led social media apprenticeship programme for school and college leavers

10:40: Questions for the panel

10:50: Coffee and networking

11.00: Event Closes


Kaz Laljee, Director & Owner, Soc-Med: Social Media.

A Postgraduate in Strategic Marketing, with over 20 years of Marketing Experience, 10 years as a Tesco Manager and 7 years of social media experience, Kaz has the knowledge, experience and insight to deliver social media marketing. Kaz delivers social media training, management and strategy and his clients include; the BBC and Alliance Manchester Business School.

Georgia Fitzgerald, Programme Manager at The Juice Academy

With a huge passion for people, Georgia Fitzgerald has worked within the hospitality industry since the age of 15. Following on from that, Georgia then gained a degree in Psychology. More recently, Georgia has joined The Juice Academy as its Programme Manager.

“I am very passionate about the programme, not only does it help people with a great start to their working lives, as well as benefit new and established businesses, but it is also a positive contribution to our society. I am looking forward to growing with the academy, raising awareness of the programme and seeing more people, employers and apprentices, benefit from it.” 

Susan Dolan is a Google Expert from Manchester.

Susan and her team work with many clients including Russell Grant, Ivan Bitton, Greater Manchester Police, Macmillan Cancer and CAFOD. Susan also gives seminars on Google SEO and Social Media both at public and private events worldwide, and is a member of the Cruise Lecturers Association. She is a Mentor for the Queen’s Young Leaders Commonwealth Programme and part of the global ROCeteer team based in the US.



Prices from

0.00 GBP + VAT - IoD 99 Member
0.00 GBP + VAT - Member Price
15.00 GBP + VAT - Non-member

This event is closed.

  • The Base
  • The Base
  • Dallam Lane
  • Warrington
  • WA2 7NG