Advertising

Advertising can be an effective way of communicating with large numbers of target customers in well-defined market segments.

Successful advertising depends on identifying the right media to reach your target audience cost-effectively. There is a wide range of online and traditional options.

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The IoD supports directors and business leaders across the UK and beyond to learn, network and build successful, responsible businesses.

Running a successful business

Browse valuable business advice resources from the IoD.
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