Get to know your local IoD Member Faith Abudu
Meet Faith Abudu — a passionate advocate for equity in the built environment. As Director of DIIC, she’s reshaping construction through inclusive recruitment, social value initiatives, and strategic partnerships.
Name: Faith Abudu
Position/company: Director
How would you describe your business to a total stranger?
DIIC – Diversity and Inclusion in Construction is founded and lead a purpose-driven community interest company focused on increasing representation of women, ethnic minorities, neurodivergent, individuals, and other underrepresented groups in construction, housing, and civil engineering(built environment).
Design and implement inclusive recruitment and training programs, helping clients meet diversity benchmarks and social value targets.
Lead social value initiatives and community engagement strategies, aligning them with ESG goals and procurement frameworks.
Your previous roles:
With over a decade of experience working across global media powerhouses such as CNN, BBC, and Al Jazeera, I transitioned from producing and facilitating high-profileinternational projects to reshaping the built environment through equity, representation, and purpose-led development. Developed strategic partnerships with construction firms, educational institutions, and local authorities to promote diversity, inclusion and bridge the skills gap. CIOB Award winner| Qualified Construction Manager l
Other information (eg other positions held, charity roles):
Head of Social Value and Business Development Providing Infrastructures that are fit for purpose & PAS2030 certified: Prima Systems
What do you do outside work? (hobbies/interests):
Play golf, travel, read and dance
How long have you been an IoD member?
Less than a year
Why did you join the IoD?
To increase our reach and support members of IoD looking to join or do business with the built environment.
Which parts of IoD membership do you value most?
The connections, especially having attended the coffee network group in Kent
How would you describe your branch area to a total stranger?
It’s a true net worth
What is the most important issue for the government to tackle?
Skills shortage
What do you hope to be doing in 10 years’ time?
Same as now in a larger scale
LinkedIn profile: Faith Abudu and company
