E-commerce an introduction

The internet enables you to sell 24 hours a day to customers anywhere in the world through a fully automated sales process.

Having an online shop can attract new customers and enable you to provide a better service to existing ones. Successful e-commerce relies on having clear marketing goals and understanding the practical, technical and regulatory issues involved.

Associates and members only

This resource is for IoD members and associates only. Please sign in here or click below to find out about the many benefits of IoD membership.

Better directors for a better world

The IoD supports directors and business leaders across the UK and beyond to learn, network and build successful, responsible businesses.

Running a successful business

Browse valuable business advice resources from the IoD.
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