Sell your products or services
The way you approach selling can make a huge difference to your chances of winning new customers and making sales.
You need to do as much as you can in advance to find out about the customer and their needs. Good sales technique can help you reach the right individual, overcome any objections and close the deal.
Join a thriving community of skilled directors and leaders
Ask us about membership
Better directors for a better world
The IoD supports directors and business leaders across the UK and beyond to learn, network and build successful, responsible businesses.
Running a successful business
Browse valuable business advice resources from the IoD.