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In Good Company - Day In The Life

A Day in the Life - Mike Adams

12 Jul 2018

Mike Adams, CEO, Purple

Mike Adams, 47, is the CEO of Purple, and lives in Chelmsford, with his partner Kristine and their two children, Ruby (10) and Daniel (5).

What time does your alarm go off?
I wake up at 6.09am, which is snoozed twice. I always make a coffee for me and a tea for Kristine, on the Tassimo machine in the bedroom. Then a pretty regimented regime of shower, breakfast and getting ready, culminating in leaving no later than 08:05.

How did you get your job?
I was the CEO of the Purple predecessor, the Essex Coalition of Disabled People (ECDP), which was a disabled charity and I was asked to continue.

What is a typical day for you, and who are you responsible for?
Drop kids off at school. Go to work. I am usually greeted with a packed diary, involving a combination of meetings, telephone conversations, and emails. Often these meetings are out of the office – at the moment I am in London two/three times a week – but sandwiched with internal meetings with my Board, senior management team and direct reports. Then I pick up kids at 5pm, go home, have dinner, get the kids to bed, work for around an hour and a half, and then switch off with half an hour of comedy TV before bed.

Then I pick up kids at 5pm, go home, have dinner, get the kids to bed, work for around an hour and a half, and then switch off with half an hour of comedy TV before bed.

What's the best piece of advice you've been given?
“Run at the pace of the fastest.”

What are the best things about your job?
Being the decision maker and knowing if we get it right, it will make a difference to the lives of disabled people. I also like the variety of my role, working with both disabled people and businesses.  No two days are the same.

Where do you go for personal &/or professional advice?
I have always had a group of two or three people (which have evolved over the years) who are my ‘go to’ people. These individuals provide an unvarnished perspective and tell me ‘how it is.’ I respect and value their honest opinions greatly.

Who is your go-to colleague to get things done?
My partner Kristine, who I work with. I know I can trust her to get things done. She’s my ‘fixer.’

What do you do to get ideas and inspiration?
I watch a lot of sport as a way of switching off. It is important for me to see leadership, competition, and resilience in different sectors and I try to take nuggets to feedback into my own world – both professionally and personally. I love all things sport and it can inspire me – particularly if my team win!

How do you unwind after work?
Listening to what has happened to the kids; their stories and what has gone on in their world.  And doing this over a large glass of red wine!

How do you stay productive throughout the day?
A variety of tasks to do to mix things ups. Coffee in the morning, tea in the afternoon, and keeping the window open.

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