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Julia Fintz, IoD member

Charlotte Nichols

Founder, Harvey & Hugo

“IoD 99 provides a fantastic support network where you can chat through your problems with other young entrepreneurs.”



What was the main challenge you experienced as a business leader before joining the IoD?

"My main challenge was attracting and retaining talent when growing a business based in the North East. I was also looking to grow the business to achieve a national presence."

What have you found as a result of being an IoD 99 member?

"IoD 99 provides a fantastic support network where you can chat through your problems with other young entrepreneurs. Business opportunities have been generated through the network which has certainly helped us grow."

How long have you been a member of the IoD 99 network?

"I have been a member for one year."

What is your favourite thing about being part of the IoD Advance community?

"There is a great camaraderie between the members."


“IoD 99 puts on a wide range of events where you can not only network with like-minded young people, but you learn from influential guest speakers.”


What are three other benefits you’ve enjoyed as a result of being a member?

"You get access to some great facilities and services as part of being an IoD 99 member. I especially benefit from the hot desking packages where you can work from any Regus Business Lounge in the UK. IoD 99 also puts on a wide range of events where you can not only network with like-minded young people, but you learn from influential guest speakers."

How has being a part of the IoD 99 network helped you scale up your start-up?

"We’ve been running 8 years but are effectively a start-up in London as I have only just started to grow my business down there. IoD 99 has provided a platform for me to build relationships and provided facilities for meetings."


“Just join; there’s so much value you can get out of it. I’ve recommended it to a lot of other young business owners already.”


How has the IoD changed for the better?

"IoD 99 is a great way of attracting younger directors to IoD. Fresh young people with vibrant ideas is vital to its future."

What does being an entrepreneur mean to you?

"It means freedom, creativity, resilience and a lot of hard work."

What would you say to anyone considering becoming a 99 member and would you recommend it?

"Just join; there’s so much value you can get out of it. I’ve recommended it to a lot of other young business owners already."

If you could give one piece of advice to fellow entrepreneurs, what would it be and why?

“The one piece of advice I would give is that ‘behaviour is more important than beliefs’. My reason for this is that although beliefs are important (particularly belief in yourself), they don’t get things done; behaviour does."