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Region Event

IoD East Midlands - Enterprising Women

12 Oct 2017
Nottingham Conference Centre, Nottingham
Join IoD East Midlands for a fabulous networking opportunity over a 2 course lunch!

Themes in discussion include flexible working practices, overcoming stigmas, leading as a female within male dominated industries and embracing LGBT diversity within business.

Key details

Date & time: 12 Oct 2017 12:00 - 15:00
Location: Nottingham Conference Centre, Nottingham
CPD Hours:

Prices from

35.00 GBP + VAT - Member
42.00 GBP + VAT - Non-Member

Event manager:
Miss Monique Sylvester
Contact phone:
0115 848 6190

2017 has seen the launch of the IoD Enterprising Women Campaign nationally, a year long series of events, content and networking which celebrates female business leaders. Combining practical advice and guidance, Enterprising Women reflects the fact that more and more women are starting and growing successful businesses across the UK.

Here in the East Midlands, our Enterprising Women’s event will focus on local entrepreneurs, with particular emphasis on meeting challenges to inspire and inform delegates .

Confirmed speakers include:

Debra Charles of Novacroft overcoming dyslexia and other challenges faced as a woman in a technology business.

Sacha Atherton of Premier Parents discussing the flexible working challenges faced by working parents.

Donjeta Miftari of IoD Press discussing balancing her tech start-up alongside her role as IoD press officer

Lisa Wainwright of British basketball, discussing insight into the world of international sports governance as a gay woman and mother of 2.

Join us for a great networking opportunity over a 2-course lunch and a discussion of key business issues faced by enterprising game changers across the region.




Sue Dewey OBE


Keynote Speaker

Debra Charles

CEO and Founder, Novacroft

After beginning her career in robotics and computing, where she saw the potential of technology to simplify complexity, Debra Charles founded Novacroft in 1998, with a vision to bring talented individuals together to embrace technology and innovation and change the way things are done for the better.

Today, Novacroft is an award-winning smartcard programme and software development company helping clients such as Transport for London and the Royal British Legion get more for less and making life easier for all, including the management of TfL's Oyster photocard schemes.

Debra was a finalist in the 2012 NatWest Everywoman awards, before being named entrepreneur alumnus of the year by Cranfield University in 2013. She was a finalist for the Smith & Williamson Entrepreneur of the Year in the National Business Awards 2015.

Further Speakers

Sacha Atherton

Founder of Premier Parents Ltd

Sacha Atherton is a real life example that being a single parent shouldn’t be a barrier. Despite her own challenges, Sacha channeled her passion to launch her own pioneering business ‘Premier Parents Ltd’, a parental recruitment and employment consultancy helping employers to improve their workplace diversity through the attraction and retention of skilled parents.

With a growing reputation as an industry disruptor, Sacha also designed and delivers her own unique skills suite including the pioneering 'She Can Do IT' Academy which gives unemployed mums in-demand IT & Tech skills resulting in quality, family-friendly careers whilst contributing to the successful growth of women in tech.

Sacha has acquired a strong following, particularly across the Linkedin network and was recently endorsed by the UK&I Director of Google during the launch of her "Guys That Get It" diversity and inclusion event in London.

After less than 18 months in business, Sacha's achievements are notable. Her client base is growing rapidly across multiple industries, including engineering and tech, as she continues to drive more opportunities for returners in particular, whilst creating new sources of talent to address the skills gap across the country.

Donjeta Miftari

IoD Press officer and founder of Dropin app

Donjeta joined the Institute of Directors as Press Officer in May 2016.

She works to represent IoD members’ views in the media and ensure that the IoD’s public policy positions gain the greatest exposure. These positions are developed on the back of extensive member surveys and engagement, and build on the principles in the IoD’s Royal Charter.

Prior to joining the IoD, Donjeta worked for the Government of Kosovo and co-founded the tech startup, Dropin, a social networking app based on location. She also has a BA in Economics and Politics from the University of Kent.

Lisa Wainwright

CEO of British Basketball

Lisa has significant experience in sports administration and governing bodies, having previously held senior roles at Sport England, England Netball, internationally and most recently CEO at Volleyball England for 8 years. This is in addition to her non-executive portfolio with the Amateur Swimming Association as Deputy Chair and IOS Chair.

Lisa relishes challenge and continues to strive for improvement both personally and in others, recently graduating from the UK Sport CEO Executive Leadership Programme. Her motivations are simple, to enable people to better themselves through the wonderful medium of sport. She credits a host of mentors throughout her career for both guiding, supporting, challenging and motivating her. She also has two young daughters aged 3 and 4 with her partner Karena.



Prices from

35.00 GBP + VAT - Member
42.00 GBP + VAT - Non-Member


Bookings cancelled within 7 days will not be refunded
  • Nottingham Conference Centre
  • Nottingham Conference Centre
  • Burton Street
  • Nottingham
  • NG1 4BU

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