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IoD London: Communications Leadership: 5 tips on developing your personal brand to influence teams, stakeholders and customers

09 Nov 2020
Online webinar, Online

Communications Leadership: Getting it Right – Internal & External

This is the third and final in a 3-part Communications Leadership series brought you by IoD London throughout the second half of 2020.

What is a personal brand and how can you use it to influence customers, stakeholders and your team?

Join this webinar to find out how develop your personal brand which will help you grow your business. Discover practical tips on how to use your social media, why and how to get involved in public speaking, podcasts, webinars and events, pitfalls and successes of a more public profile, and how to harness the power of your own networks to create a strong community to share your successes, and celebrate theirs.


Key details

Date & time: 09 Nov 2020 18:00 - 19:00
Location: Online webinar, Online
CPD Hours:

Prices from

No Charge.

Event manager:
Mr Alan Fitzwater
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Advita Patel

Advita is the Managing Director of CommsRebel, an internal communication and employee experience consultancy based in Manchester. She's also the co-founder of A Leader Like Me, a subscription service helping women of colour succeed in their leadership roles.

CommsRebel encourages businesses to take the leap and revolutionise the way they communicate within their organisation by using effective measurement techniques and creative tools. Advita is also a qualified coach/mentor and works with teams and individuals to help them achieve their goals and build confidence.

Advita is a chartered PR practitioner, a board director and fellow of the Chartered Institute of Public Relations.

Leila Singh 

Leila Singh is an accomplished Sales and Finance professional with a corporate career spanning over 25 years. She has a wealth of experience initially gained as a qualified accountant (FCCA), Corporate Finance and Treasury Consultant, and latterly a successful Sales Executive at Hewlett Packard Enterprise. Here, Leila was aligned to some of the largest clients in EMEA, delivering circa $800M+ of business, repeatedly exceeding her sales quota. Leila set the benchmark within the team across a number of activities and was often referred to as a role model for the team, with 16 years spent in the Technology Sector.

Over the last six years, Leila has delivered keynotes, workshops and trainings at various events and organisations both in the UK and abroad, including Hewlett Packard Enterprise, DXC, IBM, 3M, Dow Jones, Santander, Telekom Malaysia, BBC, Birkbeck University of London, Oxford Brookes University, multiple CIMA events, Women in Sales Summit and Women of Silicon Roundabout – Europe’s largest Women in Tech Conference. Leila delivered her first TEDx talk in December 2019 at TEDx - Ainley Top, UK and is an award-winning author of “Success Redefined – How to leverage your natural talents to become limitless!”, and co-author of “Stories of Truth & Triumph.”

‘Authentic Alex’ Alexandra Galviz 

At the age of 24 Alexandra found myself employed as the Head of Training and Development for a Foreign Exchange Company in The City. After experiencing her very own quarter-life crisis, she decided to leave the corporate world and create my own definition of success. On the day she left that job she wrote a post that went viral on LinkedIn.
Since then she’s been named LinkedIn Top Voice UK twice and has become an official LinkedIn Learning Instructor. She’s best known for blogging under the hashtag #AuhtenticAlex where she smashes one stigma at a time. She’s also the co-creator of #LinkedInLocal, the biggest hashtag campaign on LinkedIn that created an offline community and scaled it in over 100 countries and 1,000 cities.
She now help individuals and businesses grow their presence on LinkedIn, helping them find their sense of purpose and tell their own stories. By doing that herself she’s attracted work from brands such as Shell, Deloitte, Dyson, Microsoft, BP, Institute of Directors and Fiverr all through the power of building her Personal brand and Thought Leadership on LinkedIn.

Vanessa Dal Busco

Vanessa is Marketing / PR Ambassador for IoD Central London and a Marketing / Tech Evangelist. 

For the past 20 years Vanessa has worked in the technology sector across travel, finance and not-for-profit industries in marketing and business development roles that often involved product launches and business turnarounds, acquisitions, or sale, specialising in B2B lead generation and audience engagement. 

In 2019 Vanessa founded Ad Lumin which creates and implements content marketing plans so clients can attract the right new customers by raising their profile and increasing visibility through lead generation and audience engagement. 
Vanessa is also Head of Governance on the Institute of Fundraising South-East and London Committee, is studying law, is a Board Member of IoD London and enjoys tennis and cycling.

Jeremy Duncan

Jeremy is a Partner and Brand Strategy Director at Reggie London, an award-winning independent brand and communications consultancy. He has worked in communications for over 30 years, firstly on the advertising and marketing fronts within the publishing sector for Reed and Condé Nast. He then built and ran a leading design consultancy, advised agencies and businesses as an independent consultant and was involved in a digital PR start-up before joining Reggie London in 2014. Jeremy has extensive knowledge and experience of working in most industry sectors, having acted as a strategic consultant and led major branding projects for many household names in the UK and internationally.

Jeremy has been Marketing Officer for IoD City of London since 2017 and is a Board Member of IoD London.



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