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IoD Isle of Man Online - 8 Steps to Make Your Business More Profitable Using Data

22 Sep 2020
Online, Online
Do you recognise the importance of data? In all business regardless of size, we are inundated with data, but how we manage that data could be of great benefit to business decisions and be used to your commercial advantage.

Join us for a mid-morning webinar as we welcome Helen Tanner (Founder & CEO Data3) and Helen Ward (Strategic Marketing Consultant - Data3) to provide an insight into the nature of data. Discussion will focus on understanding the jargon and risks associated with data and how your business could become data-driven in 8 steps!

Case studies will be used to give working examples.

Key details

Date & time: 22 Sep 2020 10:00 - 11:00
Location: Online, Online
CPD Hours:

Prices from

No Charge.

Event manager:
Executive Officer Rachel McKenna
Contact phone:
07624 355160
Rachel will send Zoom joining instructions to all registered delegates a couple of days before the event.

CPD Certificate of Attendance will be available on request.

If you are not a member but wish to join the event please email to check availability.


Helen Ward

A Chartered Marketer and Fellow of the CIM with 15 years’ strategic experience across corporates, SME’s and also running her own business for 5 years. Helen has managed a range of high-profile projects for brands such as Lloyds and AXA and a variety of commercially focused initiatives for SME’s. She is passionate about customer focus balanced with business performance.

In 2020, she identified an exciting opportunity to partner with a team of UK data experts at Data3 to combine data driven activity with commercial value and helping businesses to make or save money in a compliant and customer friendly way.

Helen Tanner

An accomplished and renowned data consultant and data strategist who has led complex data projects for a range of global organisations including AXA, Barclays and Computershare.

Passionate about data monetisation, and the use of cutting-edge tools to tackle business problems, Helen has helped many organisations to make or save more money, using data. Whether through identifying new business opportunities, to spotting the opportunities to derive new insight from data, through to automating manual, time-consuming processes.

As an Oceanography graduate, Helen started her career as a marine data scientist working at The Met Office on marine data collection, long term weather forecasts, and monetising weather data in the retail and insurance sectors. Helen regularly presents at UK and global events on data topics and her new book, The Data Escalator, the data guide for business professionals, is being published in September 2020. She founded Data3 and is the CEO. 


The IoD Isle of Man branch is kindly supported by HSBC


Prices from

No Charge.


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