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Region Event

IoD East Midlands - £10 Challenge 2019

29 Oct 2019
Nottingham Trent University, Nottingham
Our IoD £10 Challenge has been running for over 6 years at various institutions across the UK, raising money for charity whilst building on students business experience.

What is the £10 Challenge?
• The student members will be split into small groups, each group will be assigned a business mentor.
• They will be given £10 and 10 days to make as much profit as possible.
• This challenge gives the students an opportunity to gain first-hand experience in the world of business.
• Using their business and entrepreneurial skills to raise money for the chosen charity, John van Geest Cancer Research Centre.

Key dates for your diary:
Tuesday 29th October - Launch night - 5.30pm-7.30pm - Newton Building, City Campus, Nottingham Trent University
Tuesday 26th November - Celebration night - - 5.30pm-7.30pm - Newton Building, City Campus, Nottingham Trent University

Experience for the students - £10 Challenge
Throughout the process of this challenge we would like our students to gain
vital skills, including;
Leadership: Roles will need to be assigned in each group with a single leader
appointed. We expect the students to take ownership of all tasks and roles.
Teamwork: Small groups of students will be formed from different courses.
Students will be meeting for the first time at the launch event and will need to
get to know each other and communicate effectively.

Time management: Students will have a deadline to hand the money in, which
requires them to work to the timeline as a group.
Entrepreneurial: Students will be trying to make a profit from £10; but we really
would like to see their creativity and unique ideas. Putting theory into practice.
Fundraising: The purpose of this challenge is to raise money for charity.
Students can find their own way of doing this, but we do suggest each group
sets up a Just Giving page.
Reflection: After the challenge has been completed and the money handed
in, the groups are expected to reflect on their journey and build a board to
represent this. The reflection boards will be on display at the Celebration Event.

If you are a Nottingham Business School student interested in participating in the £10 Challenge please contact Lauren Hopson at . 

Key details

Date & time: 29 Oct 2019 17:30 - 19:30
Location: Nottingham Trent University, Nottingham
CPD Hours:

Prices from

No Charge.

Event manager:
Ms Cari Grice
Contact phone:
0115 848 6190
Contact email:
Why be a £10 Challenge Mentor?
  • To help students develop key skills and an entrepreneurs mindset.
  • Network with a range of people, from other business mentors to university academics and students.
  • Share your business experience with the students and offer guidance and support to your group.

Expectations of Mentors

Mentors guide students through the challenge and provide support where needed. Assisting student groups in reaching the best possible outcome by;
  • Sharing valuable experiences that the students can apply.
  • Offer a friendly approach, with unbiased support and direction.
  • Provide guidance and feedback to assist students in their activity.
  • Facilitate brainstorming, by providing personal insight to guide the students.
  • Provide ongoing support and encouragement throughout the challenge.
  • Assist the students in developing their skills and social profiles (i.e. LinkedIn).

To register your interest please email Cari Grice 

Key dates for your diary:
Tuesday 29th October - Launch night - 5.30pm-7.30pm - Newton Building, City Campus, Nottingham Trent University
Tuesday 26th November - Celebration night - - 5.30pm-7.30pm -  Newton Building, City Campus, Nottingham Trent University

*Please note you are only expected to attend the two dates above, it is as formal or informal as you and your group wish in terms of contact time*

John van Geest Research Centre
Founded by John and Lucile van Geest, the John van Geest Cancer Research Centre seeks to “save lives and speed recovery by improving the diagnosis and treatment of cancer.” The Centre at Trent University has been made possible through the donations totaling £17 million from the John and Lucille van Geest Foundation.

What do they do? 
Our purpose-built premises opened in 2010 on Nottingham Trent University’s Clifton campus and allowed us to focus on two key approaches to the treatment of patients with cancer.
• Improving the diagnosis and management of breast and prostate cancers.
• Developing effective vaccines and immunotherapies that will significantly improve the survival rates and quality of life for cancer sufferers.




Prices from

No Charge.


Please tick here to indicate that you have read and agree to the Terms and Conditions for this booking.

  • Nottingham Trent University
  • Newton Building
  • Shakespeare St
  • Nottingham
  • NG1 4FQ

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