7 Principles to Grow your Customer Loyalty with Craig McVoy, founder and CEO of Beyond Brand.

In the UK, SME’s spend over £1bn a year on their branding, marketing and advertising. But if the experience you give your customers doesn’t live up to the promise, then you’ve just wasted your money.

To stand out in today’s tough marketplace, you need more than just a good product, team or marketing strategy.

Good is just a commodity. Customer expect more.

To compete with market leading brands such as Amazon, Apple and Google, you need to work harder on building a relationship with your target markets. 

People might be attracted to you because of what you say you can offer, but they will stay with you because of the experience you actually deliver. Customers will ultimately choose a brand because of how it makes them feel.

Customer experience is the no1 brand differentiator in business today. Focus on building an emotional connection with your customer, and you’ll keep them for longer.

With a different approach, businesses of all sizes can deliver an amazing brand experience. The Beyond Brand Methodology, as shared in Craig’s No1 Best Selling book, gives you the practical skills to help you achieve exactly that.

If you want people to fall in love with your brand, then find out how by booking onto this event today.

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