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Policy Event

How to blog for business growth

05 Apr 2017
Institute of Directors, London

How to blog for business growth: An IoD Enterprising Women Breakfast Seminar

The first in our new IoD Enterprising Women Seminar series will be hosted by world leading expert on blogging, Natasha Courtenay-Smith. Bestselling author of The Million Dollar Blog, Natasha began her career as a senior writer for the Daily Mail, before founding online press agency Talk to the Press in 2008, acquired by SWNS in 2014.

She now travels the world as digital strategist and publicist to clients including celebrities, SME owners, charities and private health care clinics.

On Wednesday 5 April, Natasha will be sharing her expertise on creating and sharing content to build a brand, engage audiences, discover sales leads and turn potential customers into real customers.

You will learn:

  • How to start blogging – who should do it? How much time will it take? Where to blog?
  • How to get your content type right – what should you write about and where to find inspiration?
  • How to make your blog relevant to your customers How to measure your blog success

Learn more about Natasha Courtenay-Smith - watch How to boost business growth by blogging here

Key details

Date & time: 05 Apr 2017 08:30 - 10:00
Location: Institute of Directors, London
CPD Hours:

Prices from

10.00 GBP + VAT - Member Rate
15.00 GBP + VAT - Non-member Rate

Event manager:
Mrs Sophie Breeden
Contact phone:
0207 451 3289



Campaign sponsor

Amazon logo



Prices from

10.00 GBP + VAT - Member Rate
15.00 GBP + VAT - Non-member Rate


  • Institute of Directors
  • 116 Pall Mall
  • London
  • SW1Y 5ED

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